
Campaigns
Initiative
Events
2026
Cannes
,
France
Campaigns
Philantropica is an ocean health campaign created by Ocean Bottle and For. Tomorrow, built around a simple idea: get the right people paying attention. 22 IMPACT joined as talent relations and seeding partner across two activations.
For the global gifting programme, we sourced and confirmed 50+ high-profile recipients Louis Theroux, Jodie Comer, Ayo Edebiri, Harrison Ford, Andy Murray, DAVE, and Olivia Rodrigo among them, each sent a personally engraved Ocean Bottle.
In Cannes during the Film Festival, we assisted For Tomorrow and Ocean Bottle in sourcing and invited talent and their representatives to a private reception aboard Alfa Nero, a superyacht for an ocean occasion.

Celebrity-Led Ocean Health Campaign
Cannes
2026
WHAT WE DELIVERED
Celebrity gifting & talent seeding
Recipient identification & list curation
Personalised outreach & confirmation
Event talent outreach (Cannes Film Festival)
Agency relations & RSVP management
Client and talent communications
Campaign reporting & follow-through
Campaign imagery






"Ocean Bottle built something genuinely worth paying attention to. Our job was making sure the right people did."
Freedom Doran
CEO, 22 IMPACT
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH

















