

MODEL REPRESENTATION WITH IMPACT.
We manage models from all walks of life — connecting you to meaningful opportunities across e-com, runway, editorial and campaign.
We manage models from all walks of life — connecting you to meaningful opportunities across e-com, runway, editorial and campaign.
Trusted by Nike, Mercedes-Benz, Warner, Hulu
WHY choose us?
BECAUSE YOUR AGENCY SHOULDN’T FEEL OUT OF TOUCH.
REAL CARE, NOT JUST BOOKINGS
We treat every model like an individual — not just a face on a board. From prep to payment, we’re there with you the whole way.
REAL CARE, NOT JUST BOOKINGS
We treat every model like an individual — not just a face on a board. From prep to payment, we’re there with you the whole way.
REAL CARE, NOT JUST BOOKINGS
We treat every model like an individual — not just a face on a board. From prep to payment, we’re there with you the whole way.



SUPPORT THAT FITS YOUR LIFE
Whether you’re modelling part-time, full-time, or figuring it out — we work around you, not the other way around.
SUPPORT THAT FITS YOUR LIFE
Whether you’re modelling part-time, full-time, or figuring it out — we work around you, not the other way around.
SUPPORT THAT FITS YOUR LIFE
Whether you’re modelling part-time, full-time, or figuring it out — we work around you, not the other way around.
COMMUNICATION YOU CAN COUNT ON
You’ll always know what’s happening. No ghosting, no chaos — just fast replies, clear info, and a team that’s got your back.
COMMUNICATION YOU CAN COUNT ON
You’ll always know what’s happening. No ghosting, no chaos — just fast replies, clear info, and a team that’s got your back.
COMMUNICATION YOU CAN COUNT ON
You’ll always know what’s happening. No ghosting, no chaos — just fast replies, clear info, and a team that’s got your back.
210+
210+
210+
Campaigns our models have booked in the last 12 months
7
7
7
Countries our models have worked in this year alone
95%
95%
95%
Of models we sign go on to book within their first 3 months
services
CAREER SUPPORT THAT GOES BEYOND THE CASTING
At 22 IMPACT, we offer more than just faces - we offer full-circle support. From casting to management, development to coordination, we help brands find the right talent and help talent build lasting careers. Whether you’re after a model for a one-off shoot or a long-term brand partner, we’ve got you covered.
At 22 IMPACT, we offer more than just faces - we offer full-circle support. From casting to management, development to coordination, we help brands find the right talent and help talent build lasting careers. Whether you’re after a model for a one-off shoot or a long-term brand partner, we’ve got you covered.

Campaign Casting
We provide curated, on-brief model selections for fashion campaigns, beauty shoots, digital content and more - tailored to your timeline and creative direction.

Campaign Casting
We provide curated, on-brief model selections for fashion campaigns, beauty shoots, digital content and more - tailored to your timeline and creative direction.

Campaign Casting
We provide curated, on-brief model selections for fashion campaigns, beauty shoots, digital content and more - tailored to your timeline and creative direction.

Model Management
From career strategy to bookings and beyond, we represent models with purpose - offering consistent guidance, brand-building support, and industry access.

Model Management
From career strategy to bookings and beyond, we represent models with purpose - offering consistent guidance, brand-building support, and industry access.

Model Management
From career strategy to bookings and beyond, we represent models with purpose - offering consistent guidance, brand-building support, and industry access.

On-Set Coordination
We can handle the logistics so you don’t have to - from travel bookings, additional crew and call sheets to on-site support and smooth communication on shoot day.

On-Set Coordination
We can handle the logistics so you don’t have to - from travel bookings, additional crew and call sheets to on-site support and smooth communication on shoot day.

On-Set Coordination
We can handle the logistics so you don’t have to - from travel bookings, additional crew and call sheets to on-site support and smooth communication on shoot day.

Development
We help new faces grow with intention - offering everything from test shoots and portfolio building to industry education and one-on-one support.

Development
We help new faces grow with intention - offering everything from test shoots and portfolio building to industry education and one-on-one support.

Development
We help new faces grow with intention - offering everything from test shoots and portfolio building to industry education and one-on-one support.

Brand Partnerships
We align models with the right brands for long-term opportunities - including ambassador roles, lookbooks, social campaigns and more.

Brand Partnerships
We align models with the right brands for long-term opportunities - including ambassador roles, lookbooks, social campaigns and more.

Brand Partnerships
We align models with the right brands for long-term opportunities - including ambassador roles, lookbooks, social campaigns and more.
NEED SOMETHING ELSE?
Looking for press support, styling, or custom project help? Just ask — we build our strategy around you.
Looking for press support, styling, or custom project help? Just ask — we build our strategy around you.
process
WHAT HAPPENS AFTER YOU APPLY
01
KICKOFF CALL
Once we review your application, we’ll reach out to learn more about you - your goals, interests, and the kind of work you’re excited about.
01
KICKOFF CALL
Once we review your application, we’ll reach out to learn more about you - your goals, interests, and the kind of work you’re excited about.
01
KICKOFF CALL
Once we review your application, we’ll reach out to learn more about you - your goals, interests, and the kind of work you’re excited about.
02
STRATEGY & SETUP
If we move forward, we’ll help build or update your portfolio, sort your digitals, and map out the best next steps for your growth.
02
STRATEGY & SETUP
If we move forward, we’ll help build or update your portfolio, sort your digitals, and map out the best next steps for your growth.
02
STRATEGY & SETUP
If we move forward, we’ll help build or update your portfolio, sort your digitals, and map out the best next steps for your growth.
03
BOOKINGS BEGIN
You’ll start receiving options / requests that match your look and experience - we handle all logistics, prep, and invoicing so you can focus on the job.
03
BOOKINGS BEGIN
You’ll start receiving options / requests that match your look and experience - we handle all logistics, prep, and invoicing so you can focus on the job.
03
BOOKINGS BEGIN
You’ll start receiving options / requests that match your look and experience - we handle all logistics, prep, and invoicing so you can focus on the job.
testimonials
Real words from real people we've collaborated with.
Real campaigns. Real results. Here’s what it’s like working with 22 IMPACT.
"Rabbi was down to hike through the mud and still got awesome shots and stayed professional"
Brian K
Art Director, North Face

"Rabbi was down to hike through the mud and still got awesome shots and stayed professional"
Brian K
Art Director, North Face

"Rabbi was down to hike through the mud and still got awesome shots and stayed professional"
Brian K
Art Director, North Face

"All of 22 IMPACT's models are experienced, well-mannered and bring great energy to shoots "
Sham S
Creative Producer, Dr Martens

"All of 22 IMPACT's models are experienced, well-mannered and bring great energy to shoots "
Sham S
Creative Producer, Dr Martens

"All of 22 IMPACT's models are experienced, well-mannered and bring great energy to shoots "
Sham S
Creative Producer, Dr Martens

"We’ve worked with 22 IMPACT on three shoots and their models are always fab."
Roxy M.
Creative Producer, Eyeam

"We’ve worked with 22 IMPACT on three shoots and their models are always fab."
Roxy M.
Creative Producer, Eyeam

"We’ve worked with 22 IMPACT on three shoots and their models are always fab."
Roxy M.
Creative Producer, Eyeam

"Lili-Mae just got it, no need for me to direct or stress and the team nailed it."
Lousie A
Creative Producer, END.

"Lili-Mae just got it, no need for me to direct or stress and the team nailed it."
Lousie A
Creative Producer, END.

"Lili-Mae just got it, no need for me to direct or stress and the team nailed it."
Lousie A
Creative Producer, END.

"Working for Vogue isn't easy but Rabbi did an incredible job on a very long shoot"
Brisa C
Production, VOGUE

"Working for Vogue isn't easy but Rabbi did an incredible job on a very long shoot"
Brisa C
Production, VOGUE

"Working for Vogue isn't easy but Rabbi did an incredible job on a very long shoot"
Brisa C
Production, VOGUE

"Needed to find a specific model within 48 hours, 22 IMPACT got it done!"
Vladan S.
Creative Producer, MOONBASE

"Needed to find a specific model within 48 hours, 22 IMPACT got it done!"
Vladan S.
Creative Producer, MOONBASE

"Needed to find a specific model within 48 hours, 22 IMPACT got it done!"
Vladan S.
Creative Producer, MOONBASE

Frequently asked questions


Still have questions?
How do I apply to be a model with 22 IMPACT?
You can apply directly through our site — just send us your digitals, measurements, and a bit about yourself. No need for pro photos. If we think there’s a fit, we’ll be in touch within a few days.
How do I apply to be a model with 22 IMPACT?
You can apply directly through our site — just send us your digitals, measurements, and a bit about yourself. No need for pro photos. If we think there’s a fit, we’ll be in touch within a few days.
How do I apply to be a model with 22 IMPACT?
You can apply directly through our site — just send us your digitals, measurements, and a bit about yourself. No need for pro photos. If we think there’s a fit, we’ll be in touch within a few days.
Do I need experience to join?
Do I need experience to join?
Do I need experience to join?
What kind of jobs do your models book?
What kind of jobs do your models book?
What kind of jobs do your models book?
How often will I get booked?
How often will I get booked?
How often will I get booked?
Will I need to pay anything upfront?
Will I need to pay anything upfront?
Will I need to pay anything upfront?
Can I work with other agencies too?
Can I work with other agencies too?
Can I work with other agencies too?
Do you offer help with my portfolio or development?
Do you offer help with my portfolio or development?
Do you offer help with my portfolio or development?
What happens once I’m signed?
What happens once I’m signed?
What happens once I’m signed?
Do you take models internationally?
Do you take models internationally?
Do you take models internationally?
What makes 22 IMPACT different?
What makes 22 IMPACT different?
What makes 22 IMPACT different?
Work with us
Creating brand moments that feel real and leave a mark
Work with us
Creating brand moments that feel real and leave a mark
Work with us
Creating brand moments that feel real and leave a mark
London, UK
Subscribe to our newsletter and stay in touch with us.
© 22 IMPACT LTD
London, UK
Subscribe to our newsletter and stay in touch with us.
© 22 IMPACT LTD
London, UK
Subscribe to our newsletter and stay in touch with us.
© 22 IMPACT LTD
