

CASTING MODELS,
DONE PROPERLY.
We cast for brands and production teams, sourcing the right faces fast and handling options, holds, and confirmations without the chaos.
We cast for brands and production teams, sourcing the right faces fast and handling options, holds, and confirmations without the chaos.
Internationally Scouted. PRODUCTION READY.
about us
Campaigns Built on Professionalism, Delivered with Attitude.
BECAUSE GREAT CAMPAIGNS DESERVE GREAT CASTING.
At 22 IMPACT, we source the right talent for the brief, whether that’s from our in house roster or a wider network of agents and scouts. Expect fast shortlists, clear comms, and reliable talent who show up prepared. From first brief to final booking, we keep casting simple and on time.
BECAUSE GREAT CAMPAIGNS DESERVE GREAT CASTING.
At 22 IMPACT, we source the right talent for the brief, whether that’s from our in house roster or a wider network of agents and scouts. Expect fast shortlists, clear comms, and reliable talent who show up prepared. From first brief to final booking, we keep casting simple and on time.
BECAUSE GREAT CAMPAIGNS DESERVE GREAT CASTING.
At 22 IMPACT, we source the right talent for the brief, whether that’s from our in house roster or a wider network of agents and scouts. Expect fast shortlists, clear comms, and reliable talent who show up prepared. From first brief to final booking, we keep casting simple and on time.

CREATORS DESERVE REAL SUPPORT, FAIR DEALS, AND A TEAM THAT ACTUALLY SHOWS UP.
We look out for your time, your energy, and your boundaries. From brief to post, you’re never left guessing.

CREATORS DESERVE REAL SUPPORT, FAIR DEALS, AND A TEAM THAT ACTUALLY SHOWS UP.
We look out for your time, your energy, and your boundaries. From brief to post, you’re never left guessing.

CREATORS DESERVE REAL SUPPORT, FAIR DEALS, AND A TEAM THAT ACTUALLY SHOWS UP.
We look out for your time, your energy, and your boundaries. From brief to post, you’re never left guessing.

COMMUNICATION THAT ACTUALLY HAPPENS
You’ll never be chasing us. We keep things clear, honest, and fast — from pitching to payment.

COMMUNICATION THAT ACTUALLY HAPPENS
You’ll never be chasing us. We keep things clear, honest, and fast — from pitching to payment.

COMMUNICATION THAT ACTUALLY HAPPENS
You’ll never be chasing us. We keep things clear, honest, and fast — from pitching to payment.
The Agency Your client Will Thank You For.
Fast shortlists, clean options, and talent that shows up prepared. We source from our in house board and a wider network, then handle holds, confirmations, and comms end to end.
The Agency Your client Will Thank You For.
Fast shortlists, clean options, and talent that shows up prepared. We source from our in house board and a wider network, then handle holds, confirmations, and comms end to end.
The Agency Your client Will Thank You For.
Fast shortlists, clean options, and talent that shows up prepared. We source from our in house board and a wider network, then handle holds, confirmations, and comms end to end.
trusted by thousands
Our numbers speak for themselves
Our numbers speak for themselves
campaigns we have cast for in the last 12 months
brand campaigns booked for our
creators in the last 12 months
hours is the average turnaround time for curated model packages
Countries our models have worked
in this year alone
of clients book with us again for their next production
of creators we manage land paid
work within their first 90 days



WHY choose us?
Because casting shouldn’t feel corporate.
01.
Models That Show Up Ready
We source professional, on set ready talent and make sure everyone’s briefed, prepped, and easy to work with.
02.
Sharp Shortlists, Fast
No 100 page decks. Just a curated selection that fits your brief, with options that make decisions simple.
03.
Clear Comms, No Chasing
Quick replies, clean details, and tight coordination from first options to final booking, without last minute stress.
Casting Service
CASTING SUPPORT FOR BRANDS AND PRODUCTIONS.
We source the right talent fast, manage holds and confirmations, and keep comms tight from first options to shoot day.
Campaign Shortlists
Fast, curated options that fit your brief, budget, and usage. We can pull from our in house board and a wider network.

Campaign Shortlists
Fast, curated options that fit your brief, budget, and usage. We can pull from our in house board and a wider network.

Campaign Shortlists
Fast, curated options that fit your brief, budget, and usage. We can pull from our in house board and a wider network.

Holds & Booking Confirmation
We manage holds, availability, confirmations, and call times, keeping casting tight and on schedule from first options to shoot day.

Holds & Booking Confirmation
We manage holds, availability, confirmations, and call times, keeping casting tight and on schedule from first options to shoot day.

Holds & Booking Confirmation
We manage holds, availability, confirmations, and call times, keeping casting tight and on schedule from first options to shoot day.

Contracts & Usage
Rates, usage, exclusivity, and buyouts handled properly, with clean paperwork so there are no surprises later.

Contracts & Usage
Rates, usage, exclusivity, and buyouts handled properly, with clean paperwork so there are no surprises later.

Contracts & Usage
Rates, usage, exclusivity, and buyouts handled properly, with clean paperwork so there are no surprises later.

Digitals & Polaroids
Up to date digitals, measurements, and references organised quickly, so you can make decisions with confidence.

Digitals & Polaroids
Up to date digitals, measurements, and references organised quickly, so you can make decisions with confidence.

Digitals & Polaroids
Up to date digitals, measurements, and references organised quickly, so you can make decisions with confidence.

FITTING + TRAVEL LOGISTICS
Fittings, travel, accommodation, and travel days coordinated smoothly when the brief requires it.

FITTING + TRAVEL LOGISTICS
Fittings, travel, accommodation, and travel days coordinated smoothly when the brief requires it.

FITTING + TRAVEL LOGISTICS
Fittings, travel, accommodation, and travel days coordinated smoothly when the brief requires it.

CASTING SUPPORT FOR 100+ BRANDS ACROSS CAMPAIGNS AND PRODUCTIONS.
CASTING SUPPORT FOR 100+ BRANDS ACROSS CAMPAIGNS AND PRODUCTIONS.
process
Your Next Standout Campaign Starts Here
We’ve made casting easy and flexible to fit your needs. Whether you're on a tight timeline, working with a specific budget, launching something new, or just need fresh faces, we’ve got you covered.
01
BRIEF US
Send your brief, dates, location, budget, and usage. If you’ve got references or a specific look in mind, include those too.

01
BRIEF US
Send your brief, dates, location, budget, and usage. If you’ve got references or a specific look in mind, include those too.

01
BRIEF US
Send your brief, dates, location, budget, and usage. If you’ve got references or a specific look in mind, include those too.

02
CURATED PACKAGE
We’ll send a sharp shortlist of available talent from our in house board and wider network, with digitals and key details.

02
CURATED PACKAGE
We’ll send a sharp shortlist of available talent from our in house board and wider network, with digitals and key details.

02
CURATED PACKAGE
We’ll send a sharp shortlist of available talent from our in house board and wider network, with digitals and key details.

03
BOOKED AND SORTED
Once you choose, we handle holds, confirmations, rates, and logistics so talent shows up on time, ready, and fully briefed.

03
BOOKED AND SORTED
Once you choose, we handle holds, confirmations, rates, and logistics so talent shows up on time, ready, and fully briefed.

03
BOOKED AND SORTED
Once you choose, we handle holds, confirmations, rates, and logistics so talent shows up on time, ready, and fully briefed.

START CASTING REQUEST
LET’S CAST YOUR PRODUCTION PROPERLY.
Share your brief, dates, and the look you need and we’ll come back with a sharp shortlist. We can source from our in house roster and trusted external network, then handle everything from holds and contracts to shoot day logistics.
GET A FREE CASTING CONSULTATION
testimonials
Real words from real people we've collaborated with.
"Rabbi was down to hike through the mud and still got awesome shots and stayed professional"
Brian K
Art Director, North Face

"Rabbi was down to hike through the mud and still got awesome shots and stayed professional"
Brian K
Art Director, North Face

"Lili-Mae just got it, no need for me to direct or stress and the team nailed it."
Lousie A
Creative Producer, END.

"Lili-Mae just got it, no need for me to direct or stress and the team nailed it."
Lousie A
Creative Producer, END.

"All of 22 IMPACT's models are experienced, well-mannered and bring great energy to shoots "
Sham S
Creative Producer, Dr Martens

"All of 22 IMPACT's models are experienced, well-mannered and bring great energy to shoots "
Sham S
Creative Producer, Dr Martens

"Working for Vogue isn't easy but Rabbi did an incredible job on a very long shoot"
Brisa C
Production, VOGUE

"Working for Vogue isn't easy but Rabbi did an incredible job on a very long shoot"
Brisa C
Production, VOGUE

"We’ve worked with 22 IMPACT on three shoots and their models are always fab."
Roxy M.
Creative Producer, Eyeam

"We’ve worked with 22 IMPACT on three shoots and their models are always fab."
Roxy M.
Creative Producer, Eyeam

"Needed to find a specific model within 48 hours, 22 IMPACT got it done!"
Vladan S.
Creative Producer, MOONBASE

"Needed to find a specific model within 48 hours, 22 IMPACT got it done!"
Vladan S.
Creative Producer, MOONBASE

Frequently asked questions


Still have questions?
How do I book talent through 22 IMPACT?
Send us your brief with dates, location, usage, and budget. We’ll come back with a curated shortlist, you choose your favourites, then we handle holds, confirmations, and the booking end to end.
How do I book talent through 22 IMPACT?
How quickly can you turn around a shortlist?
Do you cast beyond your in house roster?
Do you handle holds, options, and confirmations?
How do usage, buyouts, and exclusivity work?
Can you support last minute castings?
Do you provide on set coordination or talent wrangling?
What locations do you cast in and can talent travel?
How does payment and invoicing work?
How do I book talent through 22 IMPACT?
Send us your brief with dates, location, usage, and budget. We’ll come back with a curated shortlist, you choose your favourites, then we handle holds, confirmations, and the booking end to end.
How do I book talent through 22 IMPACT?
How quickly can you turn around a shortlist?
Do you cast beyond your in house roster?
Do you handle holds, options, and confirmations?
How do usage, buyouts, and exclusivity work?
Can you support last minute castings?
Do you provide on set coordination or talent wrangling?
What locations do you cast in and can talent travel?
How does payment and invoicing work?
How do I book talent through 22 IMPACT?
Send us your brief with dates, location, usage, and budget. We’ll come back with a curated shortlist, you choose your favourites, then we handle holds, confirmations, and the booking end to end.
How do I book talent through 22 IMPACT?
How quickly can you turn around a shortlist?
Do you cast beyond your in house roster?
Do you handle holds, options, and confirmations?
How do usage, buyouts, and exclusivity work?
Can you support last minute castings?
Do you provide on set coordination or talent wrangling?
What locations do you cast in and can talent travel?
How does payment and invoicing work?
From the journal
London, UK
Subscribe to our newsletter and stay in touch with us.
© 22 IMPACT LTD
London, UK
Subscribe to our newsletter and stay in touch with us.
© 22 IMPACT LTD
London, UK
Subscribe to our newsletter and stay in touch with us.
© 22 IMPACT LTD

















