
Campaigns
Casting
Fashion
2026
London
,
United Kingdom
Campaigns
Kit W
Lifestyle
,
Fashion
22 IMPACT managed the full casting process for Boxfresh during their brand relaunch, presenting 45 models for consideration.
Kit, one of 22 IMPACT's own, was selected - and has since shot for Boxfresh twice. He is now the face of their ecommerce imagery.
22 IMPACT handled everything from initial casting to presentation, communication and logistics. The work was shot in studio in London and published across the Boxfresh website.
Kit's background in ecommerce and campaign work made him the natural fit for what the brand needed.

London
2026
WHAT WE DELIVERED
Campaign imagery









“Kit was one of 45 options we put to Boxfresh. They picked him, shot with him again, and now he's the face of their ecommerce. That's the job done right. - Jasmine Breakspear”
Jasmine Breakspear
Senior Model Booker, 22 IMPACT
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH













