BRANDS OUR MODELS HAVE WORKED WITH
We never ask for money or nude photos.
We never charge to join, for the board or for test shoots. Every email from us comes from an @22impact.com address. If anything feels off, contact us directly.
WHAT SIGNING GETS YOU
MANAGEMENT THAT COVERS THE WHOLE JOB
01
Bookings and castings
We pitch you for the right jobs and send castings that match your look and direction, from e-com and lookbooks to campaign and beauty.
02
Rates, usage and contracts
Day rate is only part of the fee. Usage, exclusivity and buyouts are argued for you and written down, so you’re paid for where the pictures actually run.
03
Portfolio and digitals
We’ll build your book and keep digitals current, plan test shoots where needed, and make sure you’re presented properly to clients.
04
Career direction
Positioning, rates and targets set together, so the bookings you take add up to something.
05
On set support
Call times, travel and shoot day coordination, so you turn up prepared and looked after.
06
Brand partnerships
When the fit is right, longer term paid brand work rather than one-off shoots.
01
You apply
Five short steps and three phone photos. About five minutes.
02
We look properly
Someone on the team reviews every application. Whichever way it goes, you’ll hear from us within 14 days.
03
A chat
If it’s a fit, we invite you to a chat about your look, your experience and the work you want, including anything you’d rather avoid.
04
You’re signed
Agreement, digitals and a direction set together. Then you go on the board and castings start.
Do I need experience?
No. We sign new faces and build the book with you.
Do I need professional photos?
No. Clear phone photos in natural light are what we want to see. Step 4 of the form shows you how to take them.
Is there a height or size requirement?
No height minimum. We sign across e-com, campaign, editorial, runway and commercial, and across sizes, ages and backgrounds.
How old do I have to be?
18 or over. We represent adult models only.
Will I need to pay anything?
No. Never. Not to join, not for the board, not for test shoots. If someone asks you for money in our name, it isn’t us.
What commission do you take?
20% of what you earn on work we book. We charge the client a separate 20% on top of your fee, which doesn’t come out of your pocket.
I’m already with an agency. Can I still apply?
Yes. Tell us who you’re with in step 3, and we’ll go through exactly how it would work on our first call, before anything is signed.
Do you take models from outside the UK?
Yes. We work with models wherever they’re based, and we coordinate travel when a job runs somewhere else.
When will I hear back?
Within 14 days, whichever way it goes. Our reply comes from an @22impact.com address, so check your spam folder too.
Who sees my photos?
Only our team, and only to review your application. The privacy policy has the details.
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