
Talent
2025
Multiple
,
DACH
Talent
Reed Smith
Travel
,
Entertainment
To show just how easy it is to navigate the DACH region, Omio teamed up with Reed Smith during a pretty epic leg of his journey across the world’s longest train route.
Traveling from France through Switzerland and ending up at the legendary Oktoberfest in Germany, Reed used his signature storytelling style to prove that even the most ambitious cross-border trips can be stress-free with the right app in your pocket.
The campaign was a hit with fellow travelers, racking up over 29,000 views across Instagram, YouTube Shorts, and TikTok, perfectly capturing that mix of high-speed adventure and the simple joy of a seamless European rail connection.
Omio – Europe By Rail
Multiple
2025
WHAT WE DELIVERED
Talent identification & casting
Negotiation & contract management
Creative direction & alignment
Usage & exclusivity rights
End-to-end production logistics & transport
Client and talent communications
Multi-platform distribution
Post-campaign insights & analysis
Campaign imagery




featured
Reed Smith
Content Creator
60.1K
60.1K
TIKTOK
Reed Smith is a Canada-based travel and challenge creator with 1M followers across platforms. Reed Smith is a Canada-based travel and challenge creator with 1M followers across platforms. Known for high-production, MrBeast-style content, he turns big ideas into bold videos that keep audiences hooked from the first frame.


FROM THE SOURCE
"Partnering with Omio while I was tackling the longest train journey in the world was such a natural fit. Moving through France and Switzerland to get to Germany for Oktoberfest can usually be a logistical headache, but having everything in one place actually let me enjoy the ride. It was great to show everyone that even a massive cross-border trip doesn't have to be stressful if you've got the right setup."
Reed Smith
Creator
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH
















