Talent
Streaming
2026
Vancouver
,
Canada
Talent
Reed Smith
Streaming
,
Original Content
For the launch of the Hulu original series Rabbit Hole, we partnered with Reed Smith to bridge the gap between premium streaming and viral creator culture. Reed produced two high-energy, original short-form pieces - "1-Inch Punch" and "Apple" - which leaned into his signature challenge-based format to mirror the show's fast-paced, unpredictable energy.
By integrating the show's "variety" DNA into his own content style, Reed provided a seamless entry point for his audience to discover the series, positioning Rabbit Hole as the must-watch destination for a new generation of viewers.
Hulu – Rabbit Hole Creator Series
Vancouver
2026
WHAT WE DELIVERED
Talent identification & casting
Negotiation & contract management
Creative direction & alignment
Usage & exclusivity rights
End-to-end production logistics & transport
Client and talent communications
Multi-platform distribution
Post-campaign insights & analysis
Campaign imagery
featured
Reed Smith
Content Creator
60.1K
60.1K
TIKTOK
Reed Smith is a Canada-based travel and challenge creator with 1M followers across platforms. Reed Smith is a Canada-based travel and challenge creator with 1M followers across platforms. Known for high-production, MrBeast-style content, he turns big ideas into bold videos that keep audiences hooked from the first frame.
FROM THE SOURCE
"Being tapped for Rabbit Hole was such a cool experience because the show’s format is basically a playground for creators. Creating '1-Inch Punch' and 'Apple' allowed me to bring my own brand of chaos to a Hulu original without it feeling like a standard ad. It's going to be awesome to see a premium series embrace the short-form, challenge-style content that my community loves, and it felt like a total natural extension of what I already do."
Reed Smith
Creator
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH
