Talent
Telecomms
Automotive
2025
Kansas
,
USA
Talent
To drive awareness for the AT&T Connected Car™ service, our partnered talent Ana Gildersleeve showcased how seamless in-vehicle Wi-Fi supports the modern family on the move.
Centered around the busy football season - a time defined by long "family miles" and weekend tailgates - Ana demonstrated how the service turns any vehicle into a reliable hotspot.
By capturing organic moments of her kids staying entertained with movies while she managed game updates and content uploads in real-time, the campaign successfully educated her audience on the utility of the service, encouraging them to explore free trial eligibility through a dedicated call-to-action.
AT&T Connected Car Series
Kansas
2025
WHAT WE DELIVERED
Talent identification & casting
Negotiation & contract management
Creative direction & alignment
Usage & exclusivity rights
End-to-end production logistics & transport
Client and talent communications
Multi-platform distribution
Post-campaign insights & analysis
Campaign imagery
"Ana was the perfect fit because she truly lives the 'on-the-go' lifestyle this service was built for! As a mom and creator balancing family time with a fast-paced career, her endorsement felt like a genuine solution rather than a pitch. We wanted to move past technical jargon and show how staying connected makes those long drives home from the game actually enjoyable for the whole family."
Isabella Ellis
Campaign Manager, 22 IMPACT
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH
