
Talent
Technology
Integration
2023
San Francisco
,
United States
Talent
Carlos Roberto
Technology
,
Services
For GoDaddy’s latest campaign, 22 IMPACT brought the brand’s website builder to life through a real creator’s journey. We handled the full campaign cycle—strategy, content production, and post-production—while also building Carlos Roberto’s actual website to ensure an authentic showcase of GoDaddy’s ease of use. Shot in Carlos’ San Francisco home, the visual direction embraced warmth and relatability, aligning with the campaign’s small business focus. Featured across GoDaddy’s official channels, the project drove strong engagement and reinforced the brand’s accessibility for entrepreneurs.
GoDaddy, built at home
San Francisco
2023
WHAT WE DELIVERED
Talent identification & casting
Negotiation & contract management
Creative direction & alignment
Usage & exclusivity rights
End-to-end production logistics & transport
Client and talent communications
Multi-platform distribution
Post-campaign insights & analysis
Campaign imagery




"Bringing my brand to life with GoDaddy and 22 IMPACT was seamless. They captured my vision, built my site, and made the whole process feel effortless—just like creating with GoDaddy!"
Carlos Roberto
Creator
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH

















