
Models
Tove Lo – Gay Times Cover
London
2024
Editorial
22 IMPACT proudly led the casting for Gay Times Magazine’s Tove Lo cover, curating a lineup of bold, diverse creatives. With Samuel Agbiji in a lead feature, the shoot celebrated identity and artistry. Shot in London, the editorial fused vibrancy with deep storytelling, making an impact across both print and digital platforms. This campaign reinforced 22 IMPACT’s expertise in inclusive, high-profile casting, ensuring authentic representation within the LGBTQIA+ community. The result? A striking, widely acclaimed issue that set a new standard for meaningful editorial collaborations.
22 IMPACT proudly led the casting for Gay Times Magazine’s Tove Lo cover, curating a lineup of bold, diverse creatives. With Samuel Agbiji in a lead feature, the shoot celebrated identity and artistry. Shot in London, the editorial fused vibrancy with deep storytelling, making an impact across both print and digital platforms. This campaign reinforced 22 IMPACT’s expertise in inclusive, high-profile casting, ensuring authentic representation within the LGBTQIA+ community. The result? A striking, widely acclaimed issue that set a new standard for meaningful editorial collaborations.
22 IMPACT proudly led the casting for Gay Times Magazine’s Tove Lo cover, curating a lineup of bold, diverse creatives. With Samuel Agbiji in a lead feature, the shoot celebrated identity and artistry. Shot in London, the editorial fused vibrancy with deep storytelling, making an impact across both print and digital platforms. This campaign reinforced 22 IMPACT’s expertise in inclusive, high-profile casting, ensuring authentic representation within the LGBTQIA+ community. The result? A striking, widely acclaimed issue that set a new standard for meaningful editorial collaborations.


"Bringing this cover to life was all about authenticity and impact. Samuel and the entire cast made this issue a true celebration of identity, creativity, and representation."
Freedom Doran
Director
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London, UK
Subscribe to our newsletter and stay in touch with us.
© 22 IMPACT LTD
