Models
Magazine
Music
2024
London
,
England
Models
Samuel Agbiji
Editorial
,
LGBTQIA+ Media
22 IMPACT proudly led the casting for Gay Times Magazine’s Tove Lo cover, curating a lineup of bold, diverse creatives. With Samuel Agbiji in a lead feature, the shoot celebrated identity and artistry. Shot in London, the editorial fused vibrancy with deep storytelling, making an impact across both print and digital platforms. This campaign reinforced 22 IMPACT’s expertise in inclusive, high-profile casting, ensuring authentic representation within the LGBTQIA+ community. The result? A striking, widely acclaimed issue that set a new standard for meaningful editorial collaborations.
Gay Times, Tove Lo Cover
London
2024
WHAT WE DELIVERED
Model selection & casting
Rate negotiation & booking confirmation
Contract management & usage rights
Travel & accommodation coordination
Pre-shoot preparation & briefing
Usage extensions & renewals
Campaign imagery
"Bringing this cover to life was all about authenticity and impact. Samuel and the entire cast made this issue a true celebration of identity, creativity, and representation."
Freedom Doran
CEO, 22 IMPACT
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH
