For Dua Lipa’s electrifying Houdini music video, 22 IMPACT worked alongside top casting agencies to assemble a dynamic lineup of extras. With over 50 talents—including our own Marie-Esther Bangura—the production came to life in a meticulously curated London studio, enhancing the video’s moody, stylised aesthetic. The result? A visual spectacle that captivated global audiences, amassing over 195 million views. This high-profile project cemented 22 IMPACT’s role in delivering standout talent for culture-defining moments.