Models
Ecommerce
2026
London
,
United Kingdom
Models
Moyccia
Fashion
,
Ecommerce
Mo-Yccia returned to Lucy & Yak for a half day ecommerce shoot, travelling in from Belgium for a booking that reunited her with a brand she had already worked with under a previous agency.
The shoot ran across a single day, with call sheets, hotel and Eurostar logistics all coordinated by 22 IMPACT ahead of the shoot date. Lucy & Yak's creative team, led by Nishil Patel and Anna Lane, ran the day on their side.
The resulting images were pulled into 22 IMPACT's own social and newsletter content once the shoot wrapped, alongside the wider campaign credit for the brand.
Lucy & Yak - Ecommerce Shoot
London
2026
WHAT WE DELIVERED
Model selection & casting
Rate negotiation & booking confirmation
Contract management & usage rights
Travel & accommodation coordination
Pre-shoot preparation & briefing
Usage extensions & renewals
Campaign imagery
It's always a good sign when a brand asks for a model back by name. Mo-Yccia knew exactly what Lucy & Yak needed and delivered it in a single day.
Jasmine Breakspear
Senior Model Booker, 22 IMPACT
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH
