For the world premiere of The Lost Bus, 22 IMPACT managed Owen Warner’s presence at a major Apple TV+ launch, positioning him within a high-profile cinematic moment. Our role focused on red carpet PR strategy, overseeing styling, image direction and content capture to align his presence with the prestige of a global film debut.

Set within premium premiere environments, the campaign embraced modern Hollywood glamour, combining sharp tailoring with the energy of a major studio release. Owen’s presence brought youthful credibility and digital reach, bridging UK audiences with an international film landscape.

Amplified across social platforms, the appearance drove strong engagement and elevated Owen’s positioning within entertainment. The project highlights 22 IMPACT’s capability in talent positioning, red carpet strategy and expanding talent into global film and media spaces.