Boost Drinks, model lying on a metal staircase holding a Boost bottle

Models

Launch

Ecommerce

Boost Drinks

Boost Drinks

Boost Drinks

2026

London

,

UK

Models

Boost Drinks, Multi Range Campaign

Boost Drinks, Multi Range Campaign

MODELS BY 22 IMPACT

VIEW THE

MODELS BY 22 IMPACT

VIEW THE

Boost Drinks brought 22 IMPACT on board to cast models across a series of product shoots covering three distinct ranges Boost Sport, Boost Water+, and Boost Iced Coffee.

Rather than a single campaign day, this was built across multiple activations, giving each product its own visual world, dynamic and motion-led for the sport content, naturalistic for the lifestyle imagery, and cool and street-facing for the Iced Coffee stairwell shots.

The result was a cohesive but creatively varied presence across the full Boost portfolio.

Jarrell, Lewis, and Alex were each matched to the product lines that suited them best, with shoots spanning a blue outdoor court, a London park, rooftop and urban locations, and a metal fire escape stairwell.

Boost Drinks, model lying on a metal staircase holding a Boost bottle

Boost Drinks, Multi Range Campaign

London

2026

800K

social media content distribution across talent profiles promoting the boost energy drink campaign

800K

social media content distribution across talent profiles promoting the boost energy drink campaign

WHAT WE DELIVERED

  • Model selection & casting

  • Rate negotiation & booking confirmation

  • Contract management & usage rights

  • Travel & accommodation coordination

  • Pre-shoot preparation & briefing

  • Usage extensions & renewals

Campaign imagery

Boost Drinks, model in a blue t-shirt holding a Boost Water bottle outdoors
Boost Drinks, model in a red t-shirt with a football on a sports court, holding a Boost Water bottle
Lewis portrait shoot images

featured

Lewis A

Model

Lewis is a Birmingham-based model with a lean, athletic build and a strong commercial look. Comfortable in front of the camera across both still and video, he brings a natural ease and a genuine interest in fashion to every shoot.

Lewis portrait shoot images
Lewis portrait shoot images

FROM THE SOURCE

FROM THE SOURCE

"Three models, three products, multiple locations. It was a lot to coordinate but when you see each range with its own look and feel, it was worth it."

Jasmine Breakspear

Senior Model Booker, 22 IMPACT

Need help with your project?

Need help with your project?

We've worked with top brands across luxury, fashion, automotive, beauty, streaming and more. Send us your brief and we'll get back to you within 24 hours.

We've worked with top brands across luxury, fashion, automotive, beauty, streaming and more. Send us your brief and we'll get back to you within 24 hours.

how it works

01

Brief us

Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.

02

We cast & manage

We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.

03

You get results

We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.

BRANDS WE'VE WORKED WITH

  • Dior logo
  • Calvin Klein logo
  • Target logo
  • Beefeater logo
  • Fendi logo
  • Represent logo
  • Warner Music Group logo
  • Tom Ford logo
  • McLaren logo
  • GoDaddy logo
  • Tom Ford logo
  • Lexus logo
  • Hulu logo
  • Bose logo
  • Dior logo
  • Calvin Klein logo
  • Target logo
  • Beefeater logo
  • Fendi logo
  • Represent logo
  • Warner Music Group logo
  • Tom Ford logo
  • McLaren logo
  • GoDaddy logo
  • Tom Ford logo
  • Lexus logo
  • Hulu logo
  • Bose logo

London, UK

08:06:00 PMGMT+1
October 15, 2026

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22IMPACT

London, UK

08:06:00 PMGMT+1
October 15, 2026

Subscribe to our newsletter and stay in touch with us.

22IMPACT

London, UK

08:06:00 PMGMT+1
October 15, 2026

Subscribe to our newsletter and stay in touch with us.

22IMPACT

22 IMPACT logo