
Models
Hospitality
Nightlife
2024
London
,
England
Models
Rabbi Kaninda
Fashion
,
Lifestyle
22 IMPACT collaborated with White Rabbit on a dynamic social content shoot, showcasing their minimalist, high-impact fashion. We managed the full booking process for talent Rabbi Kaninda, overseeing casting, shoot coordination, and ensuring the content aligned with White Rabbit’s elevated style. Rabbi’s sharp, confident presence perfectly embodied the brand’s aesthetic, resulting in strong, lifestyle-driven visuals. Shot in London, the content was shared across White Rabbit’s social media, boosting engagement and reinforcing the brand's digital storytelling.

White Rabbit
London
2024
WHAT WE DELIVERED
Model selection & casting
Rate negotiation & booking confirmation
Contract management & usage rights
Travel & accommodation coordination
Pre-shoot preparation & briefing
Usage extensions & renewals
Campaign imagery





featured
Rabbi K
Model
Rabbi is a UK-based model with credits at The North Face, ON Running, CP Company and Adidas, with campaigns spanning editorials, Harrods features and out-of-home. Outside of modelling, he runs his own brand, Kaninda World.


"Working with Rabbi on this White Rabbit shoot was a pleasure. His professionalism and unique style truly brought the brand's vision to life, creating impactful content that resonated with the audience."
Jasmine Breakspear
Senior Model Booker, 22 IMPACT
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH

















