
Talent
Reebok – Boxing for Better Mental Health
Reebok – Boxing for Better Mental Health
Reebok – Boxing for Better Mental Health
2025
Bolton
,
England
IMPRESSIONS
PLATFORMS
MARKET
CATEGORY
Talent
2025
Bolton
,
England
22 IMPACT partnered with Reebok for their powerful “Boxing For Better Mental Health” campaign, managing the full scope of Samuel Agbiji’s involvement.
Held at Elite Boxing gym in Bolton, the event blended performance wear, community energy, and candid conversations around wellbeing. Samuel delivered presence and purpose, embodying Reebok’s blend of strength and authenticity.
From talent alignment to content delivery, we oversaw every detail—ensuring the visuals and message hit home. Shared widely across digital platforms, the campaign drove high engagement while spotlighting the link between movement and mental resilience.
Bolton
2025
WHAT WE DELIVERED
BEHIND THE SCENES
Bolton
2025
IN THEIR WORDS
"Luxury partnerships are about precision and alignment. With Dior Cuir Saddle, our focus was positioning Mubi in a way that felt authentic to him while honouring Dior Beauty's heritage. Campaigns like this reflect the level we operate at and the long-term vision we have for our talent."
"Luxury partnerships are about precision and alignment. With Dior Cuir Saddle, our focus was positioning Mubi in a way that felt authentic to him while honouring Dior Beauty's heritage. Campaigns like this reflect the level we operate at and the long-term vision we have for our talent."
Freedom Doran
CEO, 22 IMPACT


Campaign imagery





Need help with your project?
Need help with your project?
We've worked with top brands across luxury, fashion, automotive, beauty, streaming and more. Send us your brief and we'll get back to you within 24 hours.
We've worked with top brands across luxury, fashion, automotive, beauty, streaming and more. Send us your brief and we'll get back to you within 24 hours.
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
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© 22 IMPACT LTD
London, UK
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Business
© 22 IMPACT LTD
London, UK
Subscribe to our newsletter and stay in touch with us.
Business
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