
Talent
Red Carpet
Premiere
2025
London
,
United Kingdom
Talent
Tay Moses
Entertainment
,
Film
22 IMPACT partnered with Lionsgate UK for the London premiere of Good Fortune, the star-studded comedy featuring Seth Rogen. Held at Leicester Square, the event blended Hollywood charm with London’s creative flair. Our team handled full talent coordination, ensuring flawless scheduling, communications, and on-site support. Representing 22 IMPACT, Tay Moses brought effortless charisma to the red carpet, catching the eye of press and industry figures alike. The evening highlighted 22 IMPACT’s expertise in bridging fashion, film, and culture — delivering seamless representation at one of the year’s most anticipated premieres.

Good Fortune – Leicester Square Premiere
London
2025
WHAT WE DELIVERED
Talent identification & casting
Negotiation & contract management
Creative direction & alignment
Usage & exclusivity rights
End-to-end production logistics & transport
Client and talent communications
Multi-platform distribution
Post-campaign insights & analysis
Campaign imagery


featured
Tay Moses
Model & Creator
48.2K
31.7K
TIKTOK
Tay Moses is a UK-based creator, stylist and R&B artist with a sharp eye for fashion and culture. A trusted name for brands like Ray-Ban, JD and Meta, he brings genuine creative range to every partnership.


“It was such a surreal experience attending the Good Fortune premiere alongside so many incredible names. The energy in Leicester Square was electric — it’s moments like these that remind you just how exciting the film world can be.”
Tay Moses
Creator
how it works
01
Brief us
Share your campaign goals, timeline and budget. We'll get back to you within 24 hours with initial thoughts.
02
We cast & manage
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
03
You get results
We identify the right talent from our global roster, handle all negotiations, contracts and creative alignment.
BRANDS WE'VE WORKED WITH

















