Ellis Iyayi is a 25 year old London based content creator who mixes fashion, fitness, travel and everyday lifestyle in a way that feels relaxed and easy to follow. His content focuses on living well, with a real interest in positivity, mindfulness and self improvement that runs alongside the style and visuals. He shares daily routines, productivity tips, fitness motivation and outfit ideas, encouraging his audience to look after both body and mind. This mix of practical advice and clean, simple styling has helped him build a community of more than 250,000 followers and partner with brands such as Mercedes, Apple, Puma and Schuh. Alongside his work as a creator, Ellis is also an entrepreneur and the founder of Kyos Matcha. Whether he is testing new pieces, travelling or filming at home, he brings a grounded, upbeat energy that makes his content feel both aspirational and genuinely relatable.